The relationship between a company and a customer does not end at the time of purchase, but rather it continues in the contexts of use of the product or service. The interaction with the customers adds value to thei business and social media are the best way to do this.
However, companies often underestimate the potential of social media management and they don't care about their online reputation. Or they stop only to Facebook, not knowing how many are the chances of finding the social network more in line with their business.
Galeola is a partner for projects involving the use of social media: analysis of customer needs, training and support in the management of the several social networks, including the monitoring of web reputation. Because being on the Internet is not enough: you also have to know "how" you have to stay there.
Among our Resources,you can find some examples on the use of social media in business.